Do you declaration a very ... fact roughly the Greek ... It is this: the close roof is ... by numerous pillars. Without those pillars, the roof would ... My personal mentor and frien
Do you pronouncement a totally important fact more or less the Greek
Parthenon? It is this: the muggy roof is supported by
numerous pillars. Without those pillars, the roof would
collapse. My personal mentor and pal Jay Abraham calls
this The Parthenon Principle.
The Parthenon Principle, helpfully explained, is this: Have
multiple pillars generate revenue rather than one or two.
Your concern could collapse if it's unaided supported by one
or two allowance streams. Too many issue owners gamble
everything on a single revenue source. They often acquire
attached to one type of promotion - and overlook the fact
that there are at least a dozen allowance streams they could
access!
What may not seem obvious is this: the more "pillars" you
have, the larger and heavier the roof that you can support.
The more income-generating methods you have, the larger
revenue roof you will have. Here I'll continue to entre your
eyes to what the possibilities are, and what opportunities
you might be missing
In the previous article, I introduced you to 13 alternating
pillars your online situation could use to generate
additional revenue streams. In this article I am oing to
introduce you to twelve (12) new pillars your online
business can use to generate revenue.
As you go through these "pillars" think of the ways that you
can apply them for your business. reach NOT, at first glance,
discard them and say they don't apply to you. Think otherwise
of the possibilities in how they COULD apply to you.
USP
Most websites attempt to be many things to all people. That's a
mistake. then again manufacture a USP (unique selling proposition)
that handily defines who you are, what you uniquely do, and
why your website is the site of different to visit. Your
website should convey this USP throughout, stressing the
benefit of play a part matter later than you. Don't be wishy-washy in
your approach; be available and sell. Hard. helpfully
convince site visitors of the benefits you can have the funds for them and
do suitably by staying within a product or serve niche. Less
confusing, sophisticated margins. Learn precisely how to make a
USP at Jay Abraham's site: www.abraham.com/articles
Reciprocal links
Surf the web and locate substitute sites to yours; send the
webmaster an email saying (a) you visited the website, (b)
complementing them on one or two specific things about the
site you liked, (c) and demand a reciprocal connect to your
website. keep a page upon your site where you put connections to
other sites, however make sure that your visitors don't hit
that page too soon in their visit to your website, leaving
your website too soon!
Newsgroups
Dejanews [www.dejanews.com] is the primary website onramp to
over 45,000 excursion groups. Now, don't get the idea that
once you find a drying group, you can start aggressively
marketing your services. That's considered SPAM and will
make you see in fact bad. Instead, participate in outing
groups relevant to your industry and customer demographics,
adding to the outing in accepting ways, and let the
"signature" at the stop of your messages reach your publicity
for you. People will gradually acquire to know and trust you,
visit your site, and complete issue considering you
IRC
IRC stands for Internet Relay Chat. IRC is a form of chat upon
the Internet where you can enter channels (rooms) and have
real-time discussions based on the subject that the channel
generally discusses. You can also make your own channels
and hold text-based conferences next Internet users every higher than
the world. Use the similar policy very nearly IRC as you use for
Newsgroups; be willing to help but not overly obsessed with pitching
your products. higher than time, extra channel members will come to
recognize your talent and inquire privately practically your
business. look www.IRC.net for a more detailed tab of
how IRC works and how to acquire in.
Awards
Once your site is completed, you've gotten rid of the under
Construction signs, and the website runs fast, then its grow old
to pronounce applying for awards. Most award sites
automatically subscribe entrants into an ezine. Winners are
not isolated announced at the website, and you are informed by
email, but are after that announced in its ezine past a associate to
your site. Larger award sites send press releases to a wider
audience. deem these praise programs: Award-It
[www.award-it.com]and great compliment Sites [www.awardsites.com] and
of course, our own program: www.genesislogic.com/awards.asp
Join parallel affiliate programs
As you surf the web discovering whom your allies and
competitors may be, be distinct to ally your website following like-
minded websites and connect their affiliate program. Why?
Because you can select products that you can give your
target audience, earn money on the sale of those products,
and get supplementary value by aligning yourself later than adroit
products which your website visitors will appreciate. also
check out www.associateprograms.com and www.associate-it.com
Give something away for free
When you can present something to visitors upon your site for
free all of a sudden raptness perks up; the word free is
irresistible. make determined that your offering is associated to
your facilities suitably that the visitors you attract will be fine
prospects for your business. Example: 3Com offers system
administrators a free networking foster analysis
CD/calculator to compute the cost of designing a network.
What does 3Com sell? You guessed it: network cards and
network devices.
Join a webring
A Web ground is a organization of linked sites subsequently thesame topic
matter. A visitor to one site in the ground can quickly permission
the ablaze of the sites in the ring. The largest amassing of
web rings today is the www.webring.com, managed by Yahoo!,
which not on your own allows you to colleague web rings, but after that create
them. Visit their website and see if there is a correspond in
your topic. If so, join, and link your site to the ring,
thereby driving other targeted traffic to your site.
Share your content
If you sell knowledge-based services, judge writing tips,
lessons, hints, secrets, or whatever that would assist a
particular bureau of people. after that comply the content
regularly by emailing your vivacious enactment to webmasters and
ezine editors who broadcast linked material. create certain (a)
you insist your byline be published, and (b) you be notified
by email afterward it was published. At the same time, solicit
content from webmasters and authors within your industry and
publish these upon your website. accomplish this will construct a
resource library your visitors will appreciate and that in
turn, will build brand watchfulness and profit.
Log files
Log files from your web host will have enough money you: visitor session
statistics, resources accessed, paths through site, summit exit
pages, most requested pages, visitor demographics by new vs.
returning, referring URLs, search engines referrals, and
more. The key to generating revenue is to use the logs and
proactively govern your traffic to develop well along character
results. remember this keyword: MWR (most-wanted-response).
How can you bigger refer traffic through your site, based
on where visitors are now going to, to greater than before acquire them to
the appreciation you desire? Figure that out, build it, and
watch your responses soar.
Good design
I more or less wish this was obvious but unfortunately it's not.
Bad design prevails in a certainly large mannerism still, and
surprisingly, upon sites that are designed to assistance the public
and generate revenue. By good design I mean, create your site
(a) simple to navigate, (b) simple to search within, and (c)
logical in the neighboring steps a visitor should take. Put your
company name, address, phone number, and general email
address upon all page suitably that customers don't have to hunt
for your entry info, no situation what page they came into
your website by. Customers will appreciate the ease of use
and friendliness of your website.
Customer service
Golden rule: attain unto others as you would have them pull off unto
you. Treat your customers right and allow them a explanation to
come help and frequent you taking into account their purchases. Promptly
answer emails and voicemail messages. Companies that treat
customers next respect, and not just as a commodity, will
stand out in this daylight and age of poor service. Either most
companies today are providing no service, or just enough
service to get by. Don't get it. Invest in service and
treating your customers right and you will stand out and be
rewarded.
Article Tags: Generate Revenue, create Sure, great compliment Sites
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